AsiaAustralis Consultants were awarded this project with the Victorian Government Department of State Development Business and Innovation, and Department of Health involving an Industry wide consultation and assessment of export opportunities for core health and Aged care products, technologies and services to 16 key markets. The objective of the project was to identify the most tangible market opportunities for Victorian health industry stakeholders, considering logistics constraints, trade barriers, regulatory environment, and competitive environment. This project included:
- Extensive stakeholder engagement with major industry actors in Australia, China, Indonesia, Malaysia, and Singapore, including government agencies, industry regulators, medical research companies, and other health and aged care services companies.
- Stakeholder engagement was analysed in conjunction with regulatory review of market conditions for Australian companies in the multiple markets, incorporating formal government regulation, informal government regulation, and the potential impact of regional and bi-lateral free trade agreements.
- Commercial strategic directions and future recommendations were developed to inform future stages of access to these markets for both the Victorian Government and Victorian companies.